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Entries should fulfill the length guideline outlined in the prompt. Please see the rubric for a specific point breakdown. You can access the rubric through the button with the three vertical dots on the top, right-hand side of this assignment.
Watch the video titled “What Nonprofits Can Learn from Coca-ColaLinks to an external site..” This video is included in this module’s lectures, but it’s also linked here for a quick review.
Reflect on the implications of health marketing-based on the strategies used by Coca-Cola in developing nations by answering the following questions:
What characteristics and principles of communicating the science of health to the public can you identify as being used by Coca-Cola?
How might health marketing professionals become more knowledgeable about consumers’ needs and preferences?
What else might health marketing professionals learn from Coca-Cola’s marketing strategy?
All entries should be submitted as a Word doc in this assignment and use the following format:
Double spacing with indented paragraphs
One-inch (1) margins on all sides (top, bottom, left, right)
12-point font that is easy to read (e.g., Helvetica, Arial, Calibri)
Too Tired? Too Anxious? Need More Time? We’ve got your back.